Jobtrack: A Feature to Boost LinkedIn by 30%!
Jobtrack: A Feature to Boost LinkedIn by 30%!
Jobtrack: A Feature to Boost LinkedIn by 30%!
Project duration
5 weeks
5 weeks
5 weeks
Target audience
Individuals looking for new opportunities
Individuals looking for new opportunities
Individuals looking for new opportunities
An Overview
An Overview
An Overview
As a frequent LinkedIn user, I often found myself struggling to keep track of my job applications. I was juggling multiple documents just to stay organized, and it felt like a hassle. One day, I had a lightbulb moment—what if LinkedIn had a feature to manage job applications right within the app?
As a frequent LinkedIn user, I often found myself struggling to keep track of my job applications. I was juggling multiple documents just to stay organized, and it felt like a hassle. One day, I had a lightbulb moment—what if LinkedIn had a feature to manage job applications right within the app?
As a frequent LinkedIn user, I often found myself struggling to keep track of my job applications. I was juggling multiple documents just to stay organized, and it felt like a hassle. One day, I had a lightbulb moment—what if LinkedIn had a feature to manage job applications right within the app?
Curious to see if others shared my frustration, I dove into research. To my surprise, I wasn’t alone—many users felt the same way. That’s when I knew I was onto something real.
Curious to see if others shared my frustration, I dove into research. To my surprise, I wasn’t alone—many users felt the same way. That’s when I knew I was onto something real.
Curious to see if others shared my frustration, I dove into research. To my surprise, I wasn’t alone—many users felt the same way. That’s when I knew I was onto something real.
So, I took the plunge and tackled the project as a solo UI/UX designer. From user research and problem definition to ideation, wireframing, and prototype testing, I poured my heart into creating a solution that would make job managing and tracking smoother for everyone.
So, I took the plunge and tackled the project as a solo UI/UX designer. From user research and problem definition to ideation, wireframing, and prototype testing, I poured my heart into creating a solution that would make job managing and tracking smoother for everyone.
So, I took the plunge and tackled the project as a solo UI/UX designer. From user research and problem definition to ideation, wireframing, and prototype testing, I poured my heart into creating a solution that would make job managing and tracking smoother for everyone.
Solution
Solution
Solution
I came up with a cool new feature for LinkedIn that I think job seekers will love! Imagine being able to track and manage all your job applications right within LinkedIn—no more juggling separate documents. With just a few filters, you can see the status of each application in one glance. Plus, you can review the type of application you sent and even manually update the details. It’s like having your job search dashboard, giving you a clear overview of where you stand.
I came up with a cool new feature for LinkedIn that I think job seekers will love! Imagine being able to track and manage all your job applications right within LinkedIn—no more juggling separate documents. With just a few filters, you can see the status of each application in one glance. Plus, you can review the type of application you sent and even manually update the details. It’s like having your job search dashboard, giving you a clear overview of where you stand.
I came up with a cool new feature for LinkedIn that I think job seekers will love! Imagine being able to track and manage all your job applications right within LinkedIn—no more juggling separate documents. With just a few filters, you can see the status of each application in one glance. Plus, you can review the type of application you sent and even manually update the details. It’s like having your job search dashboard, giving you a clear overview of where you stand.
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Manage and track application
Users can easily update status, track application type, and see shortlisted or under-review applications at a glance.
Overview of applied jobs
The overview page gives users a quick summary of their recent application statuses. It helps applicants stay updated easily
Key Metrics & Potential Impact
Key Metrics & Potential Impact
Key Metrics & Potential Impact
Increased User Engagement
Estimated +25-35% in user session length as users frequently check updates and manage their applications.
Enhanced User Satisfaction
Projected +30-40% increase in user satisfaction and loyalty by offering a streamlined job application management system.
Competitive Advantage
Potential +15-20% increase in job seekers attracted to LinkedIn, boosting user base and market share.
Monetization Opportunities
Anticipated +20-30% rise in revenue through premium subscriptions and targeted advertising opportunities.
Data Insights
Improved analytics capabilities, providing valuable insights into hiring trends and user preferences, enhancing LinkedIn's data-driven services.
We've got the solution and impact covered—now, let's dive into the exciting process behind it! 🌊
We've got the solution and impact covered—now, let's dive into the exciting process behind it! 🌊
USER RESEARCH
USER RESEARCH
USER RESEARCH
I provided the 20 participants in the diverse group a Google Survey form. Additionally, I conducted interviews with five people. The objective is to gain insight into how they handle their daily job applications on LinkedIn and to obtain insightful knowledge about how they track and manage the application process on LinkedIn.
I provided the 20 participants in the diverse group a Google Survey form. Additionally, I conducted interviews with five people. The objective is to gain insight into how they handle their daily job applications on LinkedIn and to obtain insightful knowledge about how they track and manage the application process on LinkedIn.
I provided the 20 participants in the diverse group a Google Survey form. Additionally, I conducted interviews with five people. The objective is to gain insight into how they handle their daily job applications on LinkedIn and to obtain insightful knowledge about how they track and manage the application process on LinkedIn.
I conducted a competitive analysis to see what competitors offer.
I conducted a competitive analysis to see what competitors offer.
I conducted a competitive analysis to see what competitors offer.
We've got the solution and impact covered—now, let's dive into the exciting process behind it! 🌊
Key Takeaways from User Research
Key Takeaways from User Research
Key Takeaways from User Research
People get annoyed when they have to write down all the details of each job application in separate files.
It's hard for people to update their job applications manually. For example, they can't withdraw an application if they decide not to continue with that job.
People want to quickly see an overview of their applications before scrolling through a feed or applying for more jobs. Currently, LinkedIn doesn't offer this feature.
They wish they could set reminders for upcoming interviews. Right now, they can't do that.
DEFINE
DEFINE
DEFINE
User Persona
User Persona
User Persona
Through user research, I received feedback from users, which I incorporated into my user persona. Ryan, for example, is frustrated because he must keep separate documents for each job for which he applies. He uses LinkedIn on a regular basis and is frustrated with it because he has to organize his job applications in separate papers while LinkedIn has the capacity to provide this service to its users.
Through user research, I received feedback from users, which I incorporated into my user persona. Ryan, for example, is frustrated because he must keep separate documents for each job for which he applies. He uses LinkedIn on a regular basis and is frustrated with it because he has to organize his job applications in separate papers while LinkedIn has the capacity to provide this service to its users.
Through user research, I received feedback from users, which I incorporated into my user persona. Ryan, for example, is frustrated because he must keep separate documents for each job for which he applies. He uses LinkedIn on a regular basis and is frustrated with it because he has to organize his job applications in separate papers while LinkedIn has the capacity to provide this service to its users.
Customer Journey Map
Customer Journey Map
Customer Journey Map
In order to more effectively convey the challenges that many people encounter when organizing and monitoring their job applications, I also built a user journey map.
In order to more effectively convey the challenges that many people encounter when organizing and monitoring their job applications, I also built a user journey map.
In order to more effectively convey the challenges that many people encounter when organizing and monitoring their job applications, I also built a user journey map.
IDEATE
IDEATE
IDEATE
Brainstorming
Brainstorming
Brainstorming
I began with a random word brainstorming exercise in which you choose any word and begin writing about its requirements, uses, and so on. Then you begin to connect your ideas together. This is a great exercise that forces you to think beyond the box.
I began with a random word brainstorming exercise in which you choose any word and begin writing about its requirements, uses, and so on. Then you begin to connect your ideas together. This is a great exercise that forces you to think beyond the box.
I began with a random word brainstorming exercise in which you choose any word and begin writing about its requirements, uses, and so on. Then you begin to connect your ideas together. This is a great exercise that forces you to think beyond the box.
I generated 3 ideas which I feel will be more consistent with User’s mental model
I generated 3 ideas which I feel will be more consistent with User’s mental model
I generated 3 ideas which I feel will be more consistent with User’s mental model
User Flow
User Flow
User Flow
I created a user flow based on the 3rd idea for its effectiveness and consistency, ensuring a seamless user experience.
I created a user flow based on the 3rd idea for its effectiveness and consistency, ensuring a seamless user experience.
I created a user flow based on the 3rd idea for its effectiveness and consistency, ensuring a seamless user experience.
SKETCHES
SKETCHES
SKETCHES
The process outlined below starts with initial wireframing, then progresses to Lo-Fi prototypes, and lastly high-fidelity prototypes. In this simple version, you can see how I addressed the user's needs.
The process outlined below starts with initial wireframing, then progresses to Lo-Fi prototypes, and lastly high-fidelity prototypes. In this simple version, you can see how I addressed the user's needs.
The process outlined below starts with initial wireframing, then progresses to Lo-Fi prototypes, and lastly high-fidelity prototypes. In this simple version, you can see how I addressed the user's needs.
Paper Wireframe
Paper Wireframe
Paper Wireframe
Lo-fi Wireframe
Lo-fi Wireframe
Lo-fi Wireframe
I transformed the idea into an interactive low-fidelity digital prototype and offered it to five potential users in order to get their input.
TESTING
TESTING
TESTING
Usability testing
Usability testing
Usability testing
Tested the Jobtrack feature's flow with five potential users. After completing some simple activities, they were all asked for their feedback.
Tested the Jobtrack feature's flow with five potential users. After completing some simple activities, they were all asked for their feedback.
Tested the Jobtrack feature's flow with five potential users. After completing some simple activities, they were all asked for their feedback.
Based on the feedback I got from the usability testing sessions, I went through four design iterations. I carefully considered the feedback from users and made every effort to include their recommendations in a way that would optimize the user experience. My objective was to create a product that was simple to use, engaging to interact with, and straightforward to understand. I carefully considered feedback from users in order to do this, and I made the necessary adjustments.
Based on the feedback I got from the usability testing sessions, I went through four design iterations. I carefully considered the feedback from users and made every effort to include their recommendations in a way that would optimize the user experience. My objective was to create a product that was simple to use, engaging to interact with, and straightforward to understand. I carefully considered feedback from users in order to do this, and I made the necessary adjustments.
Based on the feedback I got from the usability testing sessions, I went through four design iterations. I carefully considered the feedback from users and made every effort to include their recommendations in a way that would optimize the user experience. My objective was to create a product that was simple to use, engaging to interact with, and straightforward to understand. I carefully considered feedback from users in order to do this, and I made the necessary adjustments.
Four design Iterations🔁
Four design Iterations🔁
Four design Iterations🔁
Iteration 1: Users stated that it is inefficient to use the small modal calendar. Due to their habitual usage of the full-page calendar in the mobile device version.
Iteration 1: Users stated that it is inefficient to use the small modal calendar. Due to their habitual usage of the full-page calendar in the mobile device version.
Iteration 1: Users stated that it is inefficient to use the small modal calendar. Due to their habitual usage of the full-page calendar in the mobile device version.
Iteration 2: Prior to iteration, there were no applied dates for users, and users complained that if you provide a calendar filter on the sc
Iteration 2: Prior to iteration, there were no applied dates for users, and users complained that if you provide a calendar filter on the sc
Iteration 2: Prior to iteration, there were no applied dates for users, and users complained that if you provide a calendar filter on the sc
Iteration 3: The majority of users expressed their want to view the location on the screen as well.
Iteration 3: The majority of users expressed their want to view the location on the screen as well.
Iteration 3: The majority of users expressed their want to view the location on the screen as well.
Iteration 4: Many users indicated a desire to select multiple alternatives in the type of application rather than just one.
Iteration 4: Many users indicated a desire to select multiple alternatives in the type of application rather than just one.
Iteration 4: Many users indicated a desire to select multiple alternatives in the type of application rather than just one.
Interactive Prototype
Interactive Prototype
Interactive Prototype
What I learned🌱
What I learned🌱
What I learned🌱
Knowing what bothers users and talking to them helps understand their issues better.
Start getting feedback from users as soon as you can; it helps figure out the problem.
Changing and improving designs over time is crucial. No design is perfect, they're always getting better.
Business metrics are key. They help us create designs that drive user engagement and boost sales.
© 2024 – Charushree_Burade
© 2024 – Charushree_Burade
© 2024 – Charushree_Burade